Team Asta — Terms and Conditions
Agentic Agency ApS · CVR 46326458 · Gammel Kongevej 152 B, 3., 1850 Frederiksberg C, Denmark Version: 2.4 · Effective: 10 November 2026
1. What this is and who it binds
1.1 These Terms govern access to and use of Team Asta — the Asta assistant and the project and interview features offered with it, on the website at teamasta.com and in the Asta app, wherever it is served (the "Service") — by the organisation that holds an account ("you", "Customer"). The Service is provided by Agentic Agency ApS ("we", "us", "Agentic Agency").
1.2 You accept these Terms by creating an account, accepting an invitation, or using the Service. If you do so on behalf of an organisation, you confirm you are authorised to bind it, and "you" means that organisation.
1.3 The Service is offered to businesses and other organisations only. It is not directed at consumers, and no consumer rights under Danish or other EU consumer legislation are intended to arise. Do not use the Service for personal or household purposes.
1.4 These Terms, together with the Data Processing Agreement (the "DPA", incorporated by reference and accepted when you accept these Terms), the Acceptable Use rules (clause 9) and any written order form, are the entire agreement between us on this subject and replace any earlier understanding, including the Echo Beta Terms and Conditions in their earlier versions.
2. Definitions
- Asta — the AI assistant in the Service. It works with the accounts and data you give it: it reads, sorts and drafts mail, manages calendar entries, keeps notes, files and to-dos, reads your files, shares work and files mail for the people in your workspace, searches the web, uses a browser on your behalf, and talks with you by text and voice.
- Connected Account — a mail, calendar or contacts account of yours (today a Google account) that you connect to the Service so that Asta can work with it.
- Agent — a configured AI assistant in a project of the Service that contacts people you name, asks them questions by link, collects their answers and produces a result.
- Authorised User — an individual you permit to access the Service under your account.
- Participant — an individual an Agent contacts who responds without holding an account, typically via a link.
- Customer Data — everything you, your Authorised Users or Participants submit to the Service or that the Service receives from your Connected Accounts: mail, calendar entries, contacts, files and notes, call and chat transcripts, what Asta keeps on your behalf, uploaded files, agent configurations, prompts, answers and the documents produced from them.
- Output — material generated by Asta or an Agent, including replies, drafts, documents, summaries and proposed next actions.
- Trust Centre — the security and data information published on the Service, as amended from time to time.
3. The Service is in early access — read this clause
3.1 Team Asta is early-access software. It is not a finished product and is not covered by a service level agreement.
3.2 We may, without liability and with as much notice as is reasonable in the circumstances: change, suspend, limit or remove any feature; change limits; take the Service offline; and end the Service in whole or as to any Customer.
3.3 Features described in marketing material, on the Trust Centre or in the plan comparison may be unavailable, incomplete or behave differently. Where the Trust Centre marks something as not yet built, it is not built. Nothing outside these Terms is a commitment.
3.4 Do not rely on the Service as the only copy of anything. Your mail, calendar and contacts stay in your Connected Accounts; the Service holds a working copy. For anything else, keep your own copies of material you cannot afford to lose. Clause 16 sets out how to export.
3.5 Do not use the Service for anything safety-critical, for regulated decision-making about individuals, or where failure or an incorrect Output would cause material harm.
4. Plans, fees and payment
4.1 The Service is offered on two plans: the Free plan, at no charge and with the limits shown in the Service, and the Pro plan, a paid monthly subscription without those limits. What each plan includes is shown in the Service and may change under clause 3.2. Every new account starts on the Pro plan for seven days from the day we approve it (clause 5.1), at no charge and without a payment card; unless a Pro subscription is added before those seven days end, the account moves to the Free plan automatically. Nothing is ever charged unless you start a subscription yourself. There are no credits or usage-based charges.
4.2 Accounts opened under an earlier beta grant keep it until we end it, on at least 30 days' written notice to the email address on your account; when it ends, the account moves to the Free plan unless a Pro subscription has been added. The grant is a courtesy, not an entitlement, and clause 4.1 applies to the account from then on.
4.3 Fees. The Pro plan costs the price published in the Service and shown again on the checkout page before you subscribe. Fees are billed monthly in advance, at the start of each billing period, and the subscription renews automatically for successive monthly periods until it is cancelled under clause 16.2.
4.4 Payment. Payment is processed by Stripe (clause 12.1). You enter your payment details on Stripe's hosted pages; they never reach us. By subscribing you authorise Stripe to charge the payment method on file at the start of each billing period. Invoices and receipts are sent by email to the address on your account and are available in the billing portal (clause 16.2).
4.5 VAT. Fees are exclusive of VAT and other applicable taxes. VAT is charged, or the reverse-charge mechanism applied, according to the billing address and VAT identification number you give at checkout: a business customer in another EU member state that provides a valid VAT ID is not charged Danish VAT and accounts for VAT itself. You are responsible for the accuracy of that information and for keeping it current in the billing portal.
4.6 Price changes. We may change the Pro plan price on at least 30 days' written notice to the email address on your account. The new price applies from your first renewal after the notice period. If you do not accept it, cancel under clause 16.2 before then; you pay the old price until your subscription ends.
4.7 Cancellation and refunds. You may cancel your subscription at any time under clause 16.2. Cancellation takes effect at the end of the billing period you have already paid for: you keep the Pro plan until then, are not charged again, and then move to the Free plan. Fees for the running period are not refunded except where required by law.
4.8 Non-payment. If a renewal payment fails, Stripe retries for a limited period and emails you a link to update your payment method; you keep the Pro plan while it does. If no payment succeeds by the end of that period, the subscription ends and the account moves to the Free plan. Nothing is deleted, but above the Free plan's limits you cannot create more until you subscribe again.
5. Access, accounts and security
5.1 Registration is open; access follows approval. Anyone may register for an account. A new account is placed on a waitlist and can use the Service only once we have approved it. We decide whom we approve and when, and we may decline. The seven-day trial under clause 4.1 starts when we approve the account, not when it is registered.
5.2 You are responsible for your Authorised Users' use of the Service and for acts and omissions of your Authorised Users as if they were your own.
5.3 Keep credentials confidential. Tell us without undue delay at legal@agenticagency.dev if you suspect unauthorised access to your account or to a Connected Account.
5.4 Access is granted per named individual. Do not share, sell or resell accounts, or make the Service available to anyone outside your organisation except as Participants under clause 8.
5.5 We may suspend access immediately where necessary to protect the Service, other customers, or a third party, or where use appears unlawful. We will tell you why, and restore access once the cause is resolved.
6. Your data, your content and your Connected Accounts
6.1 As between us, you own Customer Data and all rights in it. We claim no ownership.
6.2 You grant us a non-exclusive, worldwide, royalty-free licence to host, copy, transmit, display and process Customer Data, and to pass it to the subprocessors in clause 12, solely to operate, secure and support the Service for you, and to comply with law.
6.3 We do not use Customer Data to train AI models, ours or anyone else's. Clause 12.3 says what our model and speech providers are bound to.
6.4 You warrant that you have the rights and, where personal data is involved, a valid legal basis to submit Customer Data to the Service and to have it processed as described here and in the DPA. This includes the personal data of the people who write to you, appear in your calendar or are stored in your contacts.
6.5 Connected Accounts. When you connect an account, you authorise the Service to access it with the permissions shown on the provider's consent screen and to act in it on your instructions, until you disconnect it. You remain bound by the provider's own terms for that account. How we handle data from a Google account is set out in the "Google user data" section of the Privacy Notice.
6.6 We may generate and use aggregated, de-identified statistics about use of the Service — counts, volumes, error rates, performance — provided they do not identify you, any individual, or the content of any Customer Data. We do not derive such statistics from the content of data received from a Connected Account.
7. Outputs and actions
7.1 As between us, you own the Outputs, to the extent they are capable of ownership. We assign to you whatever rights we may have in them.
7.2 Outputs are generated by AI. They are probabilistic, not deterministic. They can be wrong, incomplete, out of date, internally inconsistent or plausible-sounding and false. Identical inputs may produce different Outputs.
7.3 You are responsible for reviewing Outputs before you act on them or share them. Apply the same human review you would apply to work from a new colleague. Outputs are not legal, financial, tax, medical, employment or other professional advice, and no professional relationship arises from your use of the Service.
7.4 Outputs are not necessarily unique. Similar prompts by other customers may produce similar material, and we make no warranty that an Output does not infringe a third party's rights.
7.5 Asta acts on your instructions. Asta can write drafts in your mailbox, send mail from your own mailbox where you have authorised sending, create, change and answer calendar entries, organise your files and notes, and use a browser on your behalf — including websites where you have signed in through it. On your word Asta can also share work and file mail for people in your workspace, let repeating work run on its own, and make a refundable booking within the limit you set, telling you afterwards. Asta is instructed never to pay or sign; that is an instruction, not a technical lock. Mail Asta sends goes out from your account and in your name. You decide what Asta may do; an action Asta takes on your instruction or within the permissions you have given it is your action, and you are responsible for it as if you had taken it yourself.
7.6 Asta asks before an action when it is not clear that you asked for exactly that. A Yes on a plan or a decision tells Asta to carry it out without asking again. Asking is a safeguard, not a guarantee. Check what Asta has done, and do not give it permissions you are not prepared to stand behind.
8. Participants — people who answer without an account
This clause covers projects in which an Agent contacts people by link. Your obligations are heaviest here. Read it before you launch an Agent.
8.1 An Agent contacts individuals you name. Those individuals may respond without registering. They are not party to these Terms.
8.2 You decide who is contacted, what is asked, and why. In respect of Participants you are the data controller (clause 13). You are responsible for having a lawful basis to contact them and to process their responses, and for giving them the information required by Articles 13 and 14 GDPR — including who is asking, why, what happens to their answer, and how long it is kept.
8.3 We make clear to a Participant, at the point of interaction, that they are interacting with an AI system, as required by Article 50(1) of Regulation (EU) 2024/1689 (the AI Act). You must not remove, obscure, defeat or misrepresent that disclosure, and must not configure an Agent or Asta to present itself as a named human being.
8.4 Do not use an Agent or Asta to contact individuals who would not reasonably expect to hear from you, to conduct unsolicited marketing, or to profile, assess, rank or monitor individuals in a way that produces legal or similarly significant effects for them — including performance evaluation, emotion recognition, or screening for employment, credit or access to services.
8.5 Where an Agent contacts individuals in a workplace, you are responsible for any consultation, notification or co-determination obligations that apply to you — including, in Denmark, obligations under collective agreements, and in Germany, works council participation under section 87 BetrVG.
9. Acceptable use
You must not, and must not permit anyone to:
(a) use the Service unlawfully, or in breach of any applicable export control or sanctions law, or make it available to a person or in a territory subject to EU, Danish, UK or US sanctions; (b) upload or connect material or accounts you have no right to use, or that infringe another's rights; (c) deliberately submit special categories of personal data under Article 9 GDPR, criminal offence data under Article 10, payment card data, government identifiers, or health records, unless we have agreed it in writing in advance — personal data of this kind that simply arrives in your mailbox is covered by clause 6.4 and the DPA; (d) use the Service to develop a competing product, or to benchmark it for publication, without our written consent; (e) reverse engineer, decompile or attempt to derive source code or model weights, except to the extent that restriction is unenforceable under mandatory law; (f) probe, scan, load-test or attempt to defeat the Service's security or rate limits without our prior written consent; (g) attempt to extract system prompts or cause Asta or an Agent to act outside its configuration; (h) generate or send material that is unlawful, defamatory, harassing, or that impersonates a real individual or organisation; (i) use the Service to send bulk or unsolicited mail, or to automate access to a website in breach of that website's terms; (j) use the Service to make automated decisions about individuals without meaningful human involvement.
10. Feedback
If you send us feedback, bug reports, feature requests or suggestions, we may use them without restriction, obligation or payment. You grant us a perpetual, irrevocable, worldwide, royalty-free licence to do so. This does not give us any rights in Customer Data, and we will not identify you as the source without your consent.
11. Confidentiality
11.1 Each of us may receive information the other treats as confidential. Each will use it only for the purpose of this agreement, protect it with at least the care it applies to its own confidential information, and disclose it only to those who need it and are under equivalent obligations.
11.2 This does not apply to information that is public through no fault of the recipient, was already lawfully known, is independently developed, or must be disclosed by law or court order — in which case, where lawful, the recipient will tell the other first.
11.3 Customer Data is your confidential information. The non-public parts of the Service, including its behaviour, roadmap and pricing discussions, are ours.
11.4 These obligations continue for three years after access ends, and indefinitely for anything that is a trade secret.
12. Subprocessors and AI model providers
12.1 We use these third-party providers to run the Service: OVH SAS (hosting and storage, Germany), Anthropic PBC (language models, Claude Managed Agents and web search, United States), OpenAI (voice conversations, United States), Mailjet SAS (email, France), Telnyx LLC (the telephone connection of Asta's first call, through the account of Frei Services & Consulting UG; United States, with the account's storage location set to Germany) and Stripe Payments Europe, Limited (payments, subscriptions, invoicing and tax calculation, Ireland). What each is used for, where it processes and the transfer mechanism relied on is Annex III of the DPA, which governs if this clause and it ever differ. Stripe processes the name, email address, billing address and VAT ID given at checkout, and payment details entered on Stripe's own pages and never seen by us; for fraud prevention and its own regulatory compliance Stripe acts as an independent controller. Google is not our subprocessor: when you connect a Google account, Google is the provider of your own account, and the Service reads from and writes to it on your instructions.
12.2 We remain responsible for our subprocessors' performance. We will give reasonable advance notice of a new subprocessor that processes Customer Data, by publishing a new version of Annex III of the DPA, as clause 20 describes, before it starts, and you may object on reasonable data protection grounds, also after accepting that version; if we cannot resolve the objection, either of us may end this agreement without penalty.
12.3 Model and speech providers process prompts, Customer Data and voice audio only to provide their service to us. Anthropic is prohibited by its commercial terms from training models on that content. Under OpenAI's API terms, data sent through its API is not used to train its models unless the customer opts in to sharing it; we do not opt in. Anthropic stores Managed Agents session history, session files and Asta's memory stores (what Asta notes for itself to remember across conversations, for each user and each workspace) in the United States until we delete them through its API; the DPA (clause 9.5) says how we handle that. We will not change the positions stated here without notice under clause 12.2.
13. Data protection
13.1 Where we process personal data contained in Customer Data, you are the controller and we are the processor within the meaning of the GDPR (Regulation (EU) 2016/679). This includes personal data about the people in your mail, calendar and contacts, about your Authorised Users' colleagues and about Participants.
13.2 That processing is governed by the DPA, which contains the terms required by Article 28(3) GDPR. The DPA is incorporated into this agreement by reference and is accepted when you accept these Terms; no separate signature is required. On request we will countersign a copy. In the event of conflict between these Terms and the DPA on the processing of personal data, the DPA prevails.
13.3 We process personal data about your Authorised Users for our own purposes — account administration, security, support and billing — as controller. That processing is described in our Privacy Notice.
13.4 Transfers of personal data outside the EU/EEA are made only where a valid transfer mechanism applies, including the Standard Contractual Clauses where required. Details are in clause 11 and Annex III of the DPA.
13.5 We will tell you without undue delay, and in any event within 48 hours of becoming aware, of a personal data breach affecting Customer Data, with the information you need to meet your own notification obligations.
14. Security
14.1 We apply technical and organisational measures appropriate to the risk, including encryption in transit, access control, and scoping of data to the account and the project it was given to. Annex II of the DPA describes them, including where data is encrypted at rest and where it is not.
14.2 Certifications, audits and assurance reports are as stated on the Trust Centre and in Annex II of the DPA. Where either states that something is not yet in place, that statement governs, and nothing elsewhere should be read as a representation to the contrary.
14.3 The Service is in early access. Clause 3 applies.
15. Intellectual property
15.1 We own the Service, the software, models, prompts, designs, documentation and all improvements to them, including anything we develop from feedback under clause 10. Nothing here transfers those rights.
15.2 We grant you a non-exclusive, non-transferable, revocable right to use the Service for your internal business purposes, subject to these Terms.
15.3 You may not use our name, logo or the Team Asta and Asta marks without our written consent, except to identify the Service internally.
16. Term, termination, export and switching
16.1 This agreement starts when you first access the Service and continues until ended under this clause.
16.2 You may stop and leave at any time, with immediate effect, by written notice to legal@agenticagency.dev, or by deleting your account yourself in Settings ("Delete account"). We will not require more than two months' notice from you in any circumstances. Leaving also ends any Pro subscription: we end it so that nothing further is charged, and the refund rule in clause 4.7 applies to the period already paid for, and a checkout you left open is closed as well. After written notice, clauses 16.4 and 16.5 govern export and deletion of your Customer Data. Deleting your account in Settings deletes your Customer Data at once and for good, with no export window: export what you want to keep first. The Privacy Notice (section 9) says what it deletes and what remains.
Cancelling only the Pro subscription is a different, smaller step. You do it yourself, at any time, in the billing portal opened from "Manage billing" in Settings (Stripe hosts it; clause 12.1). Cancellation stops future charges at the end of the billing period you have paid for; you keep the Pro plan until then, and the account then moves to the Free plan. It does not end this agreement, does not delete your account or your Customer Data, and does not start the deletion in clause 16.5.
Disconnecting a Connected Account — which you do yourself, in Settings or by asking Asta — stops the Service's access to it; the Service no longer reads from or writes to that account. The Privacy Notice (section 5.4) says what happens to the copy the Service holds.
16.3 We may end this agreement on 30 days' written notice, or immediately on written notice if you materially breach these Terms and do not fix it within 14 days of being asked, or if you become insolvent.
16.4 Export. For at least 30 days after access ends you may export Customer Data — your files and notes, transcripts, answers with author and timestamp, and generated documents — in the machine-readable formats the Service supports: you can download files and documents yourself, and we provide anything further on request. Mail, calendar entries and contacts remain in your Connected Accounts. We will assist reasonably and will not charge for export or for switching to another provider or to your own systems. This clause is intended to give effect to Chapter VI of Regulation (EU) 2023/2854 (the Data Act).
16.5 Deletion. After the export window we will delete Customer Data within 30 days, except where retention is required by law, and will confirm deletion on request. Volume snapshots are normally deleted after about four days. You can also delete your account and its Customer Data yourself at any time (clause 16.2); otherwise deletion under this clause is carried out by us, not by an automatic job. The Privacy Notice (section 9) and the DPA (clause 9) say so.
16.6 Clauses 6.1, 7, 10, 11, 15, 16.4–16.6, 17, 18, 19 and 22 survive termination.
17. Warranties and disclaimer
17.1 Each of us warrants that it has the authority to enter into this agreement.
17.2 Subject to clause 19.3 and to the fullest extent permitted by law, the Service is provided "as is" and "as available", and we exclude all other warranties, conditions and terms whether express, implied or statutory — including any implied warranty of merchantability, satisfactory quality, fitness for a particular purpose, accuracy, or non-infringement.
17.3 We do not warrant that the Service will be uninterrupted, error-free or secure, that defects will be corrected, that Outputs or actions taken by Asta will be accurate or fit for your purpose, or that Customer Data will not be lost. This is an early-access service, and clause 3 says why.
18. Indemnity
You will defend us against, and indemnify us for, third-party claims arising from (a) Customer Data, (b) your use of Outputs or actions Asta takes on your instructions, (c) your contact with Participants or with the people Asta writes to on your behalf, or (d) your breach of clause 8 or clause 9 — including reasonable legal costs. We will tell you promptly of any such claim, give you control of the defence, and cooperate at your expense. You may not settle in a way that imposes an obligation or admission on us without our consent.
19. Limitation of liability
19.1 Neither of us is liable for indirect or consequential loss, loss of profit, revenue, anticipated savings, goodwill or business opportunity, loss or corruption of data (save as set out in the DPA), or the cost of procuring substitute services, however arising.
19.2 Subject to clause 19.3, our total aggregate liability arising out of or in connection with this agreement, in contract, tort (including negligence) or otherwise, is limited to the greater of DKK 10,000 and the fees you paid us in the 12 months before the event giving rise to the claim. Free and trial use is not paid for; the fixed amount is what applies to it.
19.3 Nothing in this agreement limits or excludes liability that cannot be limited or excluded under Danish law, including liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, and for damage caused intentionally or by gross negligence (forsæt eller grov uagtsomhed).
19.4 Liability for administrative fines and claims under Article 82 GDPR is allocated by the DPA, not by this clause.
19.5 Neither of us is liable for failure to perform caused by an event beyond reasonable control, including natural disaster, war, act of terrorism, industrial action, failure of a public network or utility, or failure of a third-party provider on which the Service depends — provided the affected party tells the other promptly and works to resume. This does not excuse an obligation to pay.
20. Changes to these Terms
20.1 We may change these Terms. We will publish the new version with a new effective date. We do not send a separate email about it: the next time you open the app after a new version is published, it asks you to accept the new version, and you can keep using the Service only after accepting (clause 20.2).
20.2 Where the Service asks you to accept a new version, you can keep using it only after accepting. If you do not accept it, end this agreement under clause 16.2: by written notice, after which clause 16.4 applies and, since the app stays closed to you, we provide the export on request; or by deleting your account on the screen that asks you to accept.
21. General
21.1 Assignment. You may not assign this agreement without our written consent, not to be unreasonably withheld. We may assign it to a group company or in connection with a merger, reorganisation or sale of the business, on notice to you.
21.2 Notices. Notices to us go to legal@agenticagency.dev and to the registered address in clause 1. Notices to you go to the email address on your account. Notice by email is effective on the next business day after sending.
21.3 No partnership. Nothing here creates a partnership, agency, joint venture or employment relationship.
21.4 No third-party rights. Nobody other than you and us may enforce this agreement. Participants and the people Asta corresponds with on your behalf acquire no rights under it.
21.5 Severability. If a provision is held unenforceable, it is modified to the minimum extent necessary to make it enforceable, or severed, and the rest stands.
21.6 Waiver. A failure to enforce a right is not a waiver of it.
21.7 Language. These Terms are written in English. A translation is provided for convenience only; the English text governs.
22. Governing law and jurisdiction
22.1 This agreement, and any non-contractual obligation arising from it, is governed by the laws of Denmark, excluding its conflict-of-law rules and excluding the UN Convention on Contracts for the International Sale of Goods.
22.2 The courts of Denmark have exclusive jurisdiction, with the Copenhagen City Court (Københavns Byret) as the court of first instance.
22.3 Nothing in this clause prevents either party from seeking injunctive relief in any competent court to protect its intellectual property or confidential information.
Contact
Agentic Agency ApS · CVR 46326458 Gammel Kongevej 152 B, 3., 1850 Frederiksberg C, Denmark legal@agenticagency.dev · +45 28 96 20 00
Company details and information duties: see the Legal Notice / Impressum.